DHL Supply Chain is onboarding generative artificial intelligence (AI) to improve customer experience.
Partnering with Boston Consulting Group, DHL is adding several generative AI applications to its capabilities to strengthen its analytical side of the business.
What does this mean? AI analytics use data submitted by potential customers to help fine-tune the customer experience. However, as time passes and a significant quantity of data is collected, a sophisticated data cleansing tool is needed to clean and sort the submitted data.
There is a second-generation AI application that boosts sales teams’ productivity and provides insight during the initial stages of proposal development.
Faster analysis and better customer care
This tool enables faster analysis of the customer’s wants, enabling the sales team to quickly create more accurate and personalized proposals covering each customer’s unique requirements.
What does this mean for the customer? The sales teams have more time to devote to specific customer challenges.
“These AI-driven tools are not just technological novelties, but practical applications aimed at transforming key business processes,” says Sally Miller. She’s the global chief information officer at DHL Supply Chain.
Miller says the AI applications focus on enhancing DHL’s analytics capabilities.
“These initiatives underscore our commitment to being even more customer-centric. It enables us to serve our customers better and meet their needs with greater precision. At the same time, being efficient by using cutting-edge technology.”
Generative AI transforming data handling
DHL Supply Chain believes that Generative AI is changing the way data is managed and proposals are developed.
They believe that DHL engineers can be “far more productive” by cleaning and assessing data from potential customers before designing logistics concepts.
Markus Voss, DHL’s global chief development officer, says Gen AI’s role in helping them read and assess proposals “allows us to focus on delivering tailored solutions.”
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Mia is a multi-award-winning journalist. She has more than 14 years of experience in mainstream media. She's covered many historic moments that happened in Africa and internationally. She has a strong focus on human interest stories, to bring her readers and viewers closer to the topics at hand.