There’s a new benchmark for delivery times in the bulky-item category, with DoorDash challenging the traditional logistic models.
Mattress Firm is now working with DoorDash, offering customers on-demand two-hour delivery of mattresses and bedding accessories in the US. The old traditional logistics model of taking days to deliver larger orders is over.
Mattress Firm has over 2,000 stores in America and will shake up the last-mile delivery options for customers purchasing larger items online.
Meeting customer expectations
This is about giving customers faster delivery options and setting new standards for the entire logistics industry.
Delivering bulky or large items presents unique challenges, but it’s an opportunity to change expectations for Mattress Firm.
A survey by Fabric shows that 75% of consumers want free two-day shipping, while two-thirds would go for free next-day shipping.
However, e-commerce giants are increasing their networks to incorporate fast delivery.
Reshaping on-demand delivery
With the fall semester kicking off soon, this delivery option is ideal for students who don’t have to wait weeks for their new mattresses to be delivered to campus.
DoorDash is breaking boundaries with its two-hour delivery service, making it convenient to order bulky items online.
Traditionally, delivering large items like mattresses required careful planning, coordination, and long lead times.
However, this partnership is breaking down those barriers with unprecedented speed.
Changing the supply chain
Offering two-hour delivery requires a well-coordinated supply chain to handle the pressures of speed. This should not compromise the accuracy of the delivery or the customer satisfaction.
More companies are exploring on-demand delivery options, and this will push the supply chain to accelerate and adapt to flexibility quickly.
Could this be the future of retail logistics? It’s moving to faster deliveries that are focused on the customer.
NOW READ: How Retail Delivery Works: A Complete Guide
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About the author
Mia is a multi-award-winning journalist. She has more than 14 years of experience in mainstream media. She's covered many historic moments that happened in Africa and internationally. She has a strong focus on human interest stories, to bring her readers and viewers closer to the topics at hand.
