GPS tracking technology allows you to track the exact location of an asset, like a vehicle. It doesn’t matter if you have a delivery fleet of five or 25, the important thing is that you are able to track these valuable assets in your business with all the features necessary for comprehensive monitoring.
Asset and device GPS tracking can be a game-changer for logistics companies. This technology can help you streamline operations and enhance efficiency.
Additionally, GPS tracking enhances business operations by providing real-time tracking and valuable insights that help optimize asset management and mitigate risks related to loss or theft.
Business Research Insights finds that the asset tracking market is growthing mainly due to the proliferation of brick-and-mortar retailers, e-commerce, asset tracking, and inventory management.
Your logistics company may be experiencing the following:
- Delivery delays caused by unexpected accidents, traffic, and weather.
- High operational costs from fuel, vehicle maintenance, and labor.
- Inability to track goods and assets in real-time, resulting in a lack of visibility and control.
Let’s take you through why your business needs asset and device GPS tracking.
Picture this: You hold a fleet management meeting and your delivery schedule for your cargo dispatches is going to be bumper-to-bumper. You need to track your vehicles to know their whereabouts so you can stay ahead.
1. Stay in control with real-time tracking visibility
One of the key advantages of GPS tracking is real-time visibility, which enables continuous monitoring.
With GPS tracking, you can monitor the location of your vehicles, shipments, and other assets at any time. This technology allows you to view vehicle locations easily, enhancing navigation and tracking capabilities.
This visibility allows you to make informed decisions quickly, reroute deliveries if needed. Tracking also allows you to keep customers informed about their cargo delivery.
Data Bridge Market Research calls this technology one of the most modern innovations of our time. “As the retail sector develops, a GPS tracking system can detect vehicles that use GPS to track their location. This upsurges the requirement of monitoring for efficient operation and safety.”
2. Improve efficiency and productivity
GPS tracking systems equipped with the latest GPS technology can analyze your driver’s routes and suggest the most efficient paths, reducing fuel consumption and travel time.
This not only helps your business lower costs but also increases the number of deliveries that can be made in a day.
Drivers can spend less time on the road and more time completing deliveries, boosting overall productivity.
Picture this: It’s coming up to the peak holiday season. Before you decide to purchase an extra delivery vehicle, you can use asset tracking technology to first determine if your logistics business is utilizing vehicles properly before you make the big spend.
3. Enhanced your logistics company’s security with tracking data
Your logistics firm’s assets are of high value. GPS tracking provides a layer of security to give you peace of mind. GPS tracking provides real-time alerts for events like theft, notifying you immediately when such incidents occur.
With this technology, you can track and recover vehicles and shipments swiftly if they are lost through theft.
4. Monitor your fleet’s performance with a GPS tracker
It is important to keep your vehicle fleet running smoothly.
This technology allows your logistics company to monitor driving behavior through tracking data such as:
- Harsh braking
- Speeding
Through the findings, your company can implement training programs that promote safer driving habits.
5. Better customer service
In the logistics business, customer satisfaction is crucial. There is no subscription fee for our GPS tracking services, making it a cost-effective solution.
GPS tracking allows you to provide customers with accurate delivery times and real-time updates on their shipments. Personal tracking devices can also be used to monitor shipments and ensure timely deliveries.
This transparency builds trust between your business and the customer.
Picture this: Your company picks up a cargo shipment at port, but there is a major delay due to an accident. Because you have GPS tracking, you can quickly notify your customer of the delay.
Locate2u’s GPS tracking software can help your company stay on top of its game. Using this software, you can see where your vehicles and assets are at all times using real time location data.
Does tracking really matter to customers? Yes, of course it does! Verte Researchreports that customers actively track their packages.
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About the author
Sharl is a qualified journalist. He has over 10 years’ experience in the media industry, including positions as an editor of a magazine and Business Editor of a daily newspaper. Sharl also has experience in logistics specifically operations, where he worked with global food aid organisations distributing food into Africa. Sharl enjoys writing business stories and human interest pieces.
